Saturday, Jul 23, 2011
Transparency reduces organizational failure
A hedge fund demonstrates how transparency, critique, and evidence-based thinking stave off failure and ensure success.
Victor Lombardi notes a great article on transparency from the New Yorker.
In it, a very successful hedge fund cites it’s success on the concepts of transparency, evidence-based decision-making, and honest feedback.
This is the kind of culture you can help engender by making your design process as visible as possible.
Techniques that help this include design critiques. Check out the presentation on critiques by Adam Connor. Critiques teach how to give and receive honest feedback.
Transparency can also be helped by simple steps like putting your process on the walls. I detail this in my presentation from Big Design on miracle farming.
Transparency can also be engendered through the use of design studios. Will Evans and Jeff Gotthelf have been detailing their process with studios at TheLadders on Will’s blog.
I used to phrase design’s most important tenet as being about communication, but communication is too fuzzy a word, suggesting a broadcast with the magical hope of someone understanding. Instead of communication, we we’re really working towards understanding.
We really are in the understanding business.
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