Unique visitors is a dumb metric
Dumb, aggregate metrics like unique visitors and total page visits give no real insight into your site's success. You need behavior-based metrics.
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Dumb, aggregate metrics like unique visitors and total page visits give no real insight into your site's success. You need behavior-based metrics.
Clarify the "compared to what", and all of a sudden your whole team is now answering the same question.
Nielsen shares how frequent usability tests keep you usability focused. I want to know how you keep yourself experience focused.
I'd like to get some feedback on the "health check", a method for quantifying the quality of a user experience.
UX Health Check slides from the SXSW Interactive UX metrics presentation with Fred Beecher and Lou Rosenfeld.
Fred Beecher, Lou Rosenfeld, and I will present on squaring quantitative evidence and qualitative insights at this year's SXSW.
Javier Martin (@mantruc) has launched a study examining your use of social media tools like Facebook and Twitter.
Watch Livia Labate's quick, 20 minute introduction of the UX Health Check at Redux DC on video, or view the slides.
At the 10th annual IA Summit, Livia Labate and I presented the UX Health Check, a method for evaluating any user experience.
I’ll be presenting with two others Wednesday, February 4, as part of the Taxonomy Community of Practice series of teleconferences.
Add clear, specific purpose to your rating scale help and your ratings actually mean something. Specify: why are you measuring this?
Evaluate the design of any kind of experience - online or off - using five, universal facets that describe the entirety of an experience.
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