A sample 'Only' statement for the I.A. Institute
A look at how to put an Only statement together, as well as how it works using the I.A. Institute as an example.
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A look at how to put an Only statement together, as well as how it works using the I.A. Institute as an example.
Dumb, aggregate metrics like unique visitors and total page visits give no real insight into your site's success. You need behavior-based metrics.
Clarify the "compared to what", and all of a sudden your whole team is now answering the same question.
I'd like to get some feedback on the "health check", a method for quantifying the quality of a user experience.
Nielsen shares how frequent usability tests keep you usability focused. I want to know how you keep yourself experience focused.
Add clear, specific purpose to your rating scale help and your ratings actually mean something. Specify: why are you measuring this?
An Only statement keeps your team focused on a project's main goal and audience as well as what makes your project special.
Evaluate the design of any kind of experience - online or off - using five, universal facets that describe the entirety of an experience.
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