Unique visitors is a dumb metric
Dumb, aggregate metrics like unique visitors and total page visits give no real insight into your site's success. You need behavior-based metrics.
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Dumb, aggregate metrics like unique visitors and total page visits give no real insight into your site's success. You need behavior-based metrics.
A look at how to put an Only statement together, as well as how it works using the I.A. Institute as an example.
Holger Struppek writes a fantastic case study on the new interface design for Wells Fargo ATMs for 'Physical Interface'.
The obvious answer to a problem is not necessarily the correct answer. Research not only saves money, but can reap huge, systemic rewards.
An Only statement keeps your team focused on a project's main goal and audience as well as what makes your project special.
David Armano of Crtical Mass catches Business Week's Bruce Nussbaum for a great interview about design and innovation.
Starting in a new position, it's important to understand the cultural ins and outs, biases and beliefs of your new organization.
Peter Jones explores how, as designers, we have a responsibility to detect and assess the potential for large-scale failure.
Shouldn't everyone notice your wonderful design? The better question is shouldn't your design leave everyone better off?
Come hear Christian Crumlish and I share what we’ve learned, what works, and what we will never ever do again at Comcast and Yahoo!
Whether you're honing your design thinking or hoping to boost innovation, Victor's survey collects a list of books you need.
If your team knows what your strategy is, then they know where you're going, and your less likely to end up somewhere else.
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